The impact of personal factors on vietnamese consumers’ attitudes towards sustainable fashion and their purchase decisions
2024
The moderating effects of involvement on the relationships between key opinion leaders, customer’s attitude and purchase intention on social media
2024
Mindfulness affecting loyalty with mediating role of customer experience in the context of adventure tourism in Vietnam
2023
Justice and trustworthiness factors affecting customer loyalty with mediating role of satisfaction with complaint handling: Zalo OTT Vietnamese customer case
2022
Factors affecting satisfaction and intention to repurchase retail banking services in Vietnam
