The impact of brand leadership on online repurchase intention in Vietnam: the mediating role of trust and commitment, International Conference of Business Theories & Practices
2024
Understanding Heritage Religious Tourism in Vietnam, Routledge Handbook of Tourism and Hospitality Development in Vietnam
2023
A systematic literature review on travel planning through user-generated video, Journal of Vacation Marketing
2023
The Influence of Source Credibility and Inspiration on Tourists’ Travel Planning Through Travel Vlogs, Journal of Travel Research
2023
A bibliometric analysis of research on tourism content marketing: Background knowledge and thematic evolution, Heliyon